I've been using Ganoderma Lucidum enhanced coffee for about 4 years and look forward to drinking it every day! I like the taste especially when I add honey and some soy or coconut creamer or half and half to it. Previously I used a coffee that had the extract rather than the powder, but I barely notice the difference. I've been getting the 3-in-1 for my parents and they prefer it when they add real milk to it too. I am also going to try the Avarle Healthy Coffee and compare that. I am pleased with the great website and excellent customer care.